Cardboard Wine boxes for Sale

A couple of Januarys ago, I spent a nice sunny day in my outdoor workshop doing some carpentry. I was helping a friend build a for her own patio. After we finished our work, she insisted on paying me with a huge pan of some delicious homemade dinner, and a box of wine.

The food was a major score, since this girl can cook like a demon. But the box of wine turned out to be even more profitable, because she had opened my eyes to a whole new world of wine buying that has saved me hundreds of dollars since then. And now I am pleased to pass those profits on to you.

The wine she brought to me was called a “Bota Box”. As you can see from the picture, it comes in a stylish and hipster-friendly box made of unbleached recycled cardboard. The most interesting part of the box is that picture of FOUR wine bottles down in the corner. That’s right – one of these boxes, which is shorter and easier to carry than a single wine bottle, contains an equal amount of the good stuff to four 750mL bottles.

The benefits are many, and there are no drawbacks. This Bota Box wine, as well as several of its competitors like my current favorite “Banrock Station”, is some really good stuff. The quality is comparable to what you’d find in $10-$15-per-bottle wine in my own area, which translates to what Antimustachians would pay about $35-45 per bottle for in a restaurant.

I’m not a wine snob, as that is a highly unprofitable affliction to develop. But I can still appreciate the difference between the very cheapest bottles and the midrange stuff most of us buy. (As you might expect, I have also experimented in the ultra-cheap zone, but unfortunately the sheer badness at that end of the spectrum forced to move back up a little).

But the Bota Box costs about $20 per box, which translates to $5/bottle. Banrock has been on sale in my area recently, so I picked up a couple boxes at $13 each (regular price $18, which means I am getting great wine at $3.25/bottle*.

This is a significant find for party people. I know of many young couples who consume a bottle a week between them at $10 a shot. Using my usual rule of compounding (multiply a weekly expense by 752), this burns up $7520 every ten years. Switching to the boxes at my current sale price saves them $5076 of that amount. In other words, you could cut your wine bill by almost 70%, even without having to cut down your drinking!

Having the wine in a box also adds novelty to a party. You set it up on a shelf, and when you’re ready for a refill you push the red button and watch wine rapidly flow into your glass. There are no downer moments when you realize the bottle is empty after just one round, and there is no forced extra drinking to “Kill the Bottle”. It’s like having great red wine permanently on tap.

The other benefits are practical as well: These boxes stack efficiently and don’t have the extra weight of glass, so they are ideal for road and camping trips. You can whip one out even in a public park where glass is prohibited. The container lasts forever when left closed, and still over a month at room temperature after opening, because the wine is stored in a vacuum-packed foil bag so it is never exposed to oxygen.

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